music consumer

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Creating Your Image

Richard L'Hommedieu image plan, music consumer, music marketing May 7, 2019

Let’s face it, the music industry has changed as has the music consumer. For almost 20 years we have been in the digital revolution, where music consumerism has transitioned from physical products to digital streaming. You can bitch and moan about it, but the reality is, we are NOT going back to the good ole […]

Marketing/ Music Business

Understanding the New Music Consumer

Richard L'Hommedieu making a Scene, music business, music consumer, Spotify, youtube February 6, 2019

Making a Scene Presents Understanding The New Music Consumer Introduction My frame of reference as a music consumer has always been that tactile experience of holding the physical product in my hands. I would read the liner notes, look at the pictures and would have a sense of ownership of the music. With each change […]

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music consumer

Creating Your Image

Understanding the New Music Consumer