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Why Your Fan Data Is Worth More Than Your Music

Richard L'Hommedieu ai music marketing, artist data ownership, artist owned platforms, band email marketing, decentralized music industry, direct fan monetization, direct to fan music strategy, email list for musicians, fan data for musicians, fan engagement tools for musicians, fan passport system, independent artist fan data, independent musician guide, indie artist sustainability, music business education, music industry economics, music industry middle class, owning fan relationships, touring with fan data, Web3 for musicians 0 Comments January 17, 2026

The article discusses the modern music industry’s shift from valuing recorded music to prioritizing fan data. Independent artists are encouraged to leverage this data to build direct relationships with fans, enhancing their careers. By owning fan interactions, artists can cultivate stability, predictability, and sustainability, ultimately fostering a lasting music industry middle class.